For over 15 years ARO has been organising and promoting Arabian racing here in the UK, with the commitment of HH Sheikh Hamdan bin Rashid Al Maktoum (ARO’s Patron) and under the support and guidance of the British Horseracing Authority (BHA). Arabian horse racing has however been active since its inception in 1978, staging Arabian races on licensed racecourses, including single Arabian races on thoroughbred racedays at high profile meetings such as Doncaster St Leger day, during the Qatar Goodwood Festival and Ascot King George day.
In addition the Arabian Racing Organisation, unlike any other country, has the unique ability to stage full Arabian stand-alone race fixtures throughout the year on licensed racecourses. Arabian racing comes in the form of amateur grass roots races all the way through to high profile Group Races, with top Arabian racehorses competing in races globally.
Why should I choose to invest my sponsorship Arabian racing?
Arabian Racing is a niche sport, with many jockeys and trainers utilising the sport as a stepping stone into the Thoroughbred industry.
At present most of the Arabian Racing Organisation’s sponsors are Middle Eastern, with HH Sheikh Hamdan bin Rashid Al Maktoum at the forefront sponsoring the pinnacle of the Arabian Racing season, the Dubai International Arabian Raceday at Newbury racecourse. Other significant sponsors include: Qatar Racing and Equestrian Club, Royal Cavalry of Oman and HH Sheikh Mansoor bin Zayed Al Nahyan. However, ARO is an evolving organisation and aims to expand its National sponsor portfolio, giving the ideal opportunity for sponsors to create an association with Arabian Racing to maximise their branding opportunities, promote their business and increase awareness to a new target market.
What are the benefits for you and your business?
Sponsorship packages can be tailor made to the requirements of the business meeting specific corporate objectives and budgets.
Sponsorship of an individual race can vary in cost from £1000 upwards, depending on the size, quality and location of the specific meeting. With ARO there is the opportunity to sponsor a single race at an Arabian Fixture or a Thoroughbred Fixture, Amateur Arabian Racing series across a variety of racetracks at thoroughbred meetings or sponsor a full Arabian Race Meeting.
Key benefits include:
- Brand awareness
- Naming of your race or meeting
- Branding opportunities
- Media Coverage
- An enjoyable day out for Sponsors and Spectators
- Opportunity to invite clients to your sponsored racemeeting
- Trade stands
- Online presence through social media
- Hospitality options
- Racecard Advert
Engage with Arabian Racing in the UK through other sponsorship opportunities such as: Best Turned Out horses, stalls branding, advertising opportunities, or if you are passionate about the Arabian Breed, consider sponsoring the Breeders Scheme. The Breeders Scheme is a relatively recent incentive to encourage people to continue, start and increase the breeding of Purebred Arabian Horses.
To discuss how sponsorship with the Arabian Racing Organisation can work for your business contact The Arabian Racing Organisation